Club Monk – a boulder club that is stationed in Amsterdam, Rotterdam and Eindhoven – asked us to design a poster for their ‘club sessies’. These events are a laid back oppertunity to boulder with friends and socialize with some beers after.

We talked about the vibes of the poster, and Niels directed me towards two fonts that I could use. So this sketching process was more focused on composition. He came up with the idea to make the entire design black, so that it could be printed onto colored paper. Preferably on bright yellow pages, creating a modern eye-catching effect – paying homage to flyer culture.

(meer…)